JLR helps drive Tata sales


JLR helps drive Tata sales

Global vehicle sales grew 1 per cent at Indian carmaker Tata Motors in March, boosted by further increases at Jaguar Land Rover (JLR).

The latest monthly figures issued by Tata showed that total JLR sales during March were 24,101 vehicles, 2 per cent up on March 2010. The growth was driven by sales of Land Rovers.

Jaguar sales for the month were 3,772 vehicles, which was a fall of 19 per cent, but Land Rover sold 20,329 cars - showing an 8 per cent increase. Figures for the 12 months so far revealed that total JLR sales of 241,573 vehicles are 25 per cent higher compared with previous annual levels.

Last month it was announced that Halewood’s new Range Rover Evoque has generated more than £2bn-worth of business for UK suppliers, including almost £1bn for two Merseyside companies alone.

JLR is recruiting 1,500 new staff to support Evoque’s launch, taking the site’s total workforce to about 3,000.

Tata bought the luxury brand JLR from Ford Motor Co for $2.3bn in 2008. The company’s overall vehicle sales were 110,785 units in March.


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