Uniform has the creative beat for Heart of Mersey
Liverpool-based brand communications agency Uniform has won the creative pitch to work with leading local heart health charity, Heart of Mersey, on their annual report.
Heart of Mersey is highly regarded for its preventive approach to cardiovascular disease (CVD). The report, due to launch at the charity's AGM on October 10th 2011, is being issued to stakeholders and fundraisers in a bid to generate continued financial support for the charity.
The charity aims to reduce the risk of CVD and related conditions such as cancer, diabetes and stroke across Merseyside and Cheshire and the report highlights the work it has undertaken across the risk factors that contribute to the disease such as smoking, unhealthy diets and insufficient exercise.
Michelle Ford, Creative Services Manager at Uniform said, “We are delighted to win the pitch for such a worthwhile charity. As a company, Uniform is passionate about charitable work and Heart of Mersey is a charity of great value to the community in which we all live. We are proud to support Heart of Mersey in its future vision by communicating its message innovatively and in a way that positively raises the future prospects for the charity.”
Louise Merrin, Corporate Communications Manager at Heart of Mersey said, “Our annual report is an essential part of generating funding for the charity. It provides an overview of our progress to date whilst outlining the vision for the charity going forward. We chose Uniform to communicate our vision as they are an agency that really understands the clear messaging we are trying to portray and demonstrated a real passion for our cause.”
For more information on Heart of Mersey visit www.heartofmersey.org.uk
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